• Res Social Adm Pharm · Jan 2021

    Community pharmacists and communication in the time of COVID-19: Applying the health belief model.

    • Ronald Ron Carico, Jordan Sheppard, and C Borden Thomas.
    • Marshall Pharmacy, 1600 Medical Center Dr, Huntington, WV, 25701, USA. Electronic address: caricor@marshall.edu.
    • Res Social Adm Pharm. 2021 Jan 1; 17 (1): 1984-1987.

    AbstractThe emergence of the novel coronavirus disease (COVID-19) pandemic presents an unprecedented health communications challenge. Healthcare providers should reinforce behaviors that limit the spread of the pandemic, including social distancing and remaining in the home whenever possible. Formal communications toolkits may not be prepared in a timely fashion. Community pharmacists can reinforce mitigation behaviors by applying the health belief model (HBM). This commentary provides an overview of the HBM and offers suggestions on how community pharmacists can use it as a guide to patient communication in these uncertain contexts.Copyright © 2020 Elsevier Inc. All rights reserved.

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