• World Neurosurg · Mar 2023

    Social Media and Medicine: Insights from the Top 100 Neurosurgery Influencers on Twitter.

    • Kareem El Naamani, Clifford J Yudkoff, Angeleah Carreras, Rawad Abbas, Georgios S Sioutas, Abdelaziz Amllay, Stavropoula I Tjoumakaris, Michael R Gooch, Nabeel Herial, Robert H Rosenwasser, and Pascal Jabbour.
    • Department of Neurological Surgery, Thomas Jefferson University Hospital, Philadelphia, Pennsylvania, USA.
    • World Neurosurg. 2023 Mar 1; 171: e422e431e422-e431.

    BackgroundThe rise in popularity of social media (SoMe) in medicine has created a powerful tool for the professional development and continued education of clinicians. Numerous benefits of SoMe exist; however, significant challenges concerning professionalism, confidentiality, and spread of misinformation may limit its usefulness. To understand the ways the top 100 Twitter influencers interact with SoMe, their views on SoMe, and its future in the medical field.MethodsLiterature was reviewed to obtain common concerns about SoMe in the medical field. A survey with 30 questions was sent to the top 100 Twitter influencers in the Neurosurgical field identified by Riccio et al. The survey assessed participant demographics, SoMe activity, stance toward SoMe, and views on the future of SoMe.ResultsMost participants were in the age group of 35-44 years (n = 23, 44.2%), resided in the United States (n = 39, 73.6%), have been in practice for 6-10 years (n = 14, 26.4%), and ranked Twitter as the mostly used platform (n = 37,72.6%). Per participant Reponses, 35 (66%) participants have taken a political stance on SoMe, 0 (0%) have gotten into any legal issues regarding a post shared on SoMe, 45 (84.9%) agreed/strongly agreed that SoMe is essential for networking and mentorship, and 49 (92.3%) agreed/strongly agreed that that SoMe will continue to play a major role in the medical field.ConclusionsAlthough SoMe has its advantages, several disadvantages render it a double-edged sword. Maximizing SoMe's benefits and minimizing its misuse will further strengthen its role in the medical field.Copyright © 2022 Elsevier Inc. All rights reserved.

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