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- Eli G Phillips, Chadi Nabhan, and Bruce A Feinberg.
- Cardinal Health Specialty Solutions, 7000 Cardinal Pl, Dublin, OH 43017. Email: eli.phillipsjr@cardinalhealth.com.
- Am J Manag Care. 2019 Jan 1; 25 (1): 13-15.
AbstractThe application of behavioral economics principles in healthcare has been transformed through the use of technology and recently the advent of video gaming concepts, or gamification, to modify patient behaviors. The role of practitioners in the era of gamification has not been well established, but it is possible that the need has arisen for development of clinical practice guidelines and the "digital practitioner": one who specializes in healthcare apps, accepts referrals from other practitioners, identifies the best programs to meet individual patient needs, and consults to assess whether game apps might improve clinical outcomes.
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