Journal of the American Veterinary Medical Association
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J. Am. Vet. Med. Assoc. · Nov 2007
A focus group study of veterinarians' and pet owners' perceptions of the monetary aspects of veterinary care.
To compare veterinarians' and pet owners' perceptions of client expectations with respect to the monetary aspects of veterinary care and identify challenges encountered by veterinarians in dealing with pet owners' expectations. ⋯ Results suggested that the monetary aspects of veterinary care pose barriers and challenges for veterinarians and pet owners. By exploring clients' expectations, improving communication, educating clients, and making discussions of cost more common, veterinarians may be able to alleviate some of the monetary challenges involved in veterinarian-client-patient interactions.