Family medicine
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A key part of the doctor-patient encounter is the giving of a name to the patient's illness by the physician. Personal, professional, societal, and bureaucratic factors influence physicians in their choice of a name and the manner in which they present these words to the patient. ⋯ Citing examples from medical practice from its origins in ancient Greece to the present day, this paper draws attention to the crucial significance of medical language in doctor-patient communication. A heightened awareness by physicians of communication style is suggested, both in encounters with patients and in the training of medical students and residents.