• AJR Am J Roentgenol · Jul 2014

    Review

    A (gentle) introduction to behavioral economics.

    • Saurabh Jha and Adam Powell.
    • 1 Department of Radiology, University of Pennsylvania School of Medicine, MRI Learning Center, 3400 Spruce St, Philadelphia, PA 19104.
    • AJR Am J Roentgenol. 2014 Jul 1; 203 (1): 111-7.

    ObjectiveThe article will introduce radiologists to decision making under uncertainty to foster a better understanding of the overutilization of imaging.ConclusionUnderstanding the precepts of the expanding field of behavioral economics has relevance for health care in general and radiology in particular.

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