Human factors
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We report three experiments evaluating the proposal that highlighting sections of drug names using uppercase ("tall man") lettering and/or color may reduce the confusability of similar drug names. ⋯ The use of tall man letters could be applied in a variety of visual presentations of drug names--for example, by manufacturers on packaging, labeling, and computer software, and in pharmacies on shelf labels. Additionally, this paper demonstrates two meaningful behavioral measures that can be used during product design to objectively assess confusability of packaging and labeling.
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Comparative Study
The impact of distraction mitigation strategies on driving performance.
An experiment was conducted to assess the effects of distraction mitigation strategies on drivers' performance and productivity while engaged in an in-vehicle information system task. ⋯ These strategies can be incorporated into existing in-vehicle systems, thus mitigating the effects of distraction and improving driver performance.
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Comparative Study
A comparison of the cell phone driver and the drunk driver.
The objective of this research was to determine the relative impairment associated with conversing on a cellular telephone while driving. ⋯ This research may help to provide guidance for regulation addressing driver distraction caused by cell phone conversations.