• Bekele Boche, Kebenesa Angasu, Sintayehu Alemu, and Mengist Awoke.
• Department of Social and Administrative Pharmacy, School of Pharmacy, Faculty of Health Sciences, Institute of Health, Jimma University, Jimma, Oromia, Ethiopia.
• Afr Health Sci. 2022 Dec 1; 22 (4): 565575565-575.

BackgroundPatients' good understanding and awareness of drug information received at the drug retail outlet is paramount to gaining expected outcomes. In the COVID-19 pandemic, the routine counselling practice faced multifactorial challenges.ObjectivesThe study aimed to assess medication counseling practice and associated factors in drug retail outlets of Jimma town, southwest Ethiopia.MethodsA facility-based cross-sectional study was conducted using an interviewer administered questionnaire. The data were analysed by using SPSS version 23. A multivariable logistic regression model was used to identify factors associated with medication counselling practice.ResultsA total of 180 pharmacy professionals were enrolled in the study, about half (51.1%) of the participants reported good medication counselling provision for their patients. In A multivariable logistic regression analysis, reduced pharmacist's level of communication (AOR=0.008; CI: 0.001-0.292; p= 0.009) and shortage of personal protective equipment (AOR=0.021; CI: 0.002-0.226; p=0.002) due Covid-19 were factors associated with poor medication counselling practice.ConclusionReduced level of communication and shortage of personal protective equipment due to Covid-19 were factors associated with poor medication counselling practice. In general, Jimma town health offices and Oromia Region Health bureau should struggle in association with other stakeholders to improve the identified bottleneck of pharmacist's counselling practice.© 2022 Boche B et al.

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